Best 6 Things You Need to Know about Gift Cards

That doesn’t enjoy a gift that places you in the driver’s seat? No surprise then that gift cards are the No. 1 asked for present 9 years in a row, according to study from the National Retail Federation. “Consumers love them,” says Jennifer Tramontana, director of communications for the National Branded Prepaid Card Organization. But exactly how well do you recognize your gift cards? From suggestions for protecting cards to accessing them via a phone and also changing bum cards that do not work, if you get or make use of gift cards, below are 6 things you require to recognize:

Gift Cards on
Gift Cards

1. Merchants want you to utilize that card.

You might have presumed merchants don’t want you to utilize their card so they can keep its whole value. Certainly incorrect, claims Adam Taylor, board chairman of the “The truth of the matter is we choose they be spent,” he states. “We really make more if they’re spent at the seller.”

When customers retrieve a gift card, 65 percent invest an average of 38 percent more than the card’s worth, according to 2014 stats from CEB Tower Group. “When you get a gift card, you often tend to think about it as totally free money, and also you splurge a little,” states Taylor.

You can check your gift card balance on, if you don’t have a gift card, then you can buy it on this site.

2. Saving gift cards on a phone is becoming extra common.

“A growing number of gift cards are being retrieved with mobile technology,” says Taylor. It’s “a whole lot easier to store your gift card” on your phone. Some applications allow buyers to “take a photo of the front of the card and also store it,” together with the tape-recorded balance, says Kendal Perez, spokeswoman for, that lately test-drove the Gyft app. It’s “valuable because I’m a visual person, as well as I might look rapidly as well as see what I have,” claims Perez.

3. You can protect some gift cards from theft and loss.

In the past, gift card providers would state that cards were as simple to invest as cash. However for some consumers, cards were additionally like cash in one more means: If shed or swiped, they were gone permanently. Nowadays, with bank-branded cards, you can sign up the cards with the provider to get security from loss or burglary. “The funds will be replaced if it’s lost or swiped,” says Tramontana.

It helps some retail gift cards, too. “There are some sellers that are mosting likely to the enrollment version,” says Taylor. To sign up a gift card, call the toll-free number or go to the internet site detailed on the back of the card. You’ll supply the card number, as well as likely the PIN and expiry day of the card, along with your name and address. “It’s genuine straightforward as well as takes about 5 minutes,” claims Tramontana.

4. There is a treatment for cards that do not function.

Every so often you step up to the register as well as take out a gift card, only to be told the card’s no good or it deserves much less than guaranteed. Now what? You need the activation receipt, states Hillary Mendelsohn, writer of “The Purple Publication: The Clear-cut Guide to Exceptional Online Shopping.” Ideally, the person that bought the card kept it– even if that person was you. From time to time, “they just do not trigger them correctly,” she claims. With that slip of paper, a gift card giver can a minimum of prove the card was triggered, she says. “And also, they can take it back.” Returning a malfunctioning gift card? Take care of the business that provided it, Mendelsohn recommends. That suggests if it’s a store gift card, take it back to the shop. As well as if it’s a bank-branded gift card, call the toll-free number on the back of the card, she states.

5. There are two type of cards as well as (generally) two food selections of costs.

With cards that carry a charge card brand name, you frequently pay a purchase fee, states Christina Tetreault, personnel attorney for Consumers Union. In return, you can use them any kind of location that approves that card brand. Get a gift card at or for a specific retailer, and also you pay only the face value of the card. However, you can just use it at that specified store, and occasionally at affiliated businesses. The majority of seller gift cards don’t have expiration days, activation costs or inactivity costs, states Taylor. Under the government Credit CARD Act of 2009, gift cards have to be good for a minimum of 5 years from the acquisition day. The act’s regulations on gift cards likewise limited dormancy fees, banning them in the first year. After the initial year, dormancy charges can be billed once monthly, yet such charges need to be clearly divulged. “The advice that I provide individuals, and take myself, is to invest them immediately,” states Tetreault. “Spend them as soon as possible.”

6. You can stretch extra out of cards.

When is a $50 gift card worth greater than $50? When you utilize it on-line to score a price cut or complimentary delivery, claims Mendelsohn. If you’re purchasing with a gift card, store both the brick-and-mortar location and also the shop’s site to see if one of them will certainly offer a discount rate, complimentary shipment or totally free delivery, says Mendelsohn. “Most merchants have actually transferred to this digital-and-physical environment,” states Tramontana. Want to enhance the worth of that gift card you simply gotten? Get a discount coupon to go with it. With a couple of minutes of searching, you can increase your gift-buying power by 10 or 20 percent.